Lincoln Press Releases

For the second straight year, Porsche earned the top score as the most prestigious luxury automobile brand in the 2007 Luxury Brand Status Index (LBSI) survey from the independent New York-based Luxury Institute. Mercedes and Lexus tied for second place; BMW was rated third.

What wealthy consumers familiar with the brand had to say about Porsche: "We enhanced our impartial surveys by asking for candid consumer comments as to why they would, or, would not, recommend luxury auto brands to people they care about most," said Milton Pedraza, CEO of the Luxury Institute. "Wealthy consumers tell us that Porsche stays true to its core values and to their enthusiasts. While consumers have had to endure bouts of schizophrenia and identity crises from some of their beloved luxury auto brands, Porsche remains, according to wealthy consumers familiar with the brand, an automobile that never loses its way on the luxury highway, even at high speeds."

Brands rated (alphabetically): Acura, Aud...

Brandimensions, an international leader in the online brand intelligence and brand protection industries, today announced the release of the first annual research study highlighting online consumer perception of overall automotive brand quality. Import brands, especially Japanese manufacturers, dominated the top rankings for overall quality with Lexus ranking number one, according to five attributes -- durability, fit and finish, quality, reliability and refinement. The Brandimensions report provides automotive Quality Assurance and Product Development teams with actionable information to better understand gaps in quality of their vehicles allowing them to better address those quality issues.

The Overall Quality Report, which captured data from January 1, 2005 to June 30, 2006 for 2006 model year vehicles only, highlights the automotive brands that are generating the most positive discussion and sentiment in online consumer communities such as blogs, chat rooms and other social c...